Flower Pricing Category Part II

OK, now let's take the categorized flowers from yesterday's post to the next level as we look at the overall visual size of the bloom.

A rose will classically take up anywhere from 1" to 3" in diameter in a bouquet. This is the same amount of space that a carnation will take up but, the carnation will cost about 1/3 of what the rose cost (garden roses are even more) as noted in the yesterday's 3 different price point categories. On the other hand a hydrangea will take up 7 - 12 or more inches (yes some are 12"+ in diameter!) depending on the grower and the variety of the flower. So where it might take 25+ roses to make a small hand tied bouquet, you could have a bouquet of 1 hydrangea with a few roses that would make a beautiful mid-range bouquet for 1/3 to 1/2 the price. In this situation the hydrangea is actually a better value per inch than the roses are.

In yesterday's post you'll notice that a few of the larger flower heads were marked with a * to let you take a second look at them. Below is a picture to show an illustration of what I'm talking about. Notice the size of the hydrangeas, they are some of the smaller hydrangea heads. You can see the size difference between the roses and hydrangeas in this picture.

The flowers from yesterday's post marked with a ** are to draw your attention to the accent flowers. While they may seem like they are in the more affordable "premium" class on a per inch basis they are very expensive.

There has been a trend away from floral fillers over the years - which is not all bad (I personally can't stand baby's breath!). Today's bouquets have a cleaner modern look. However, while you may want a large bouquet of all roses or French tulips, your budget may say otherwise. If you consider a mixed floral bouquet not only will you get a better dollar value, you'll also get a more interesting bouquet!

As you can see flower choice is about more than just color and style, it also about the price point of your flowers. This is also a good example of why you want to work with a florist/floral designer that is knowledgeable and one you can trust.

He or she should be willing to work with you to determine the best value for the look you are trying to achieve.

Posint by Cindy